I help businesses and entrepreneurs work smarter with automation and AI. I’m equally passionate about reading, music, gaming, and retro tech. For me, creativity and problem-solving always go hand in hand.

I blend creative strategies with technical problem-solving to help businesses scale smarter

  • Automation & ai - workflows, efficiency, systems

  • Digital strategy - marketing, social media, storytelling

  • business solutions - scaling, growth, operations

  • co founder of yny media

I build notion templates that make work (and life) flow smarter. grab one on gumroad

where my work takes me

where my work takes me

where my mind takes me

where my mind takes me

allow me to reintroduce myself

I’m Michael Capozzi, Co-Founder and Head of Operations at Y Not You Media, a Forbes Accredited digital Marketing and advertising Agency I started in 2018.

I grew up in the Bronx in an Italian-American household, where I saw firsthand the dedication and hustle my parents put into everything they did to raise me.

Before starting Y Not You, I spent time as a Project Manager at Tishman Construction and as a Genius at Apple. Those experiences shaped my passion for problem-solving and big-picture logistics: two strengths I now apply daily to operations, automation, and scaling systems at our agency.

Some fun facts about me:

- trained in classical piano for 8 years, I play 5+ instruments
- an avid reader. I aim to finish 12+ books a year
- gamer at heart while preserving and restoring retro consoles
- yes… my beard is red, but my hair is black (with some gray)!

📚 my top reads

🎮 my top plays

  • Fallout: new vegas

  • game dev tycoon

  • papers, please

🎧 on repeat

  • MF doom

  • Mac miller

  • Daniel caesar